Louisiana State University Museum of Art, Shaw Center for the Arts, Baton Rouge, LA
October 14, 2012 – January 6, 2013
Without thinking too much about it in specific terms, I was showing the America I knew and observed to others who might not have noticed. And perhaps, therefore, this is one function of the illustrator. He can show what has become so familiar that it is no longer noticed. The illustrator thus becomes a chronicler of his time.
—Norman Rockwell
In the minds of many people, The Saturday Evening Post and Norman Rockwell are synonymous. Americans, who lived through the rapid growth and change of the twentieth century, view the Rockwell covers as an identifiable and comfortable image of their life in the United States.
At the start of his career, Norman Rockwell’s secret ambition was to have his work published on the cover of The Saturday Evening Post. He viewed the Post as the greatest show window in America for an illustrator. Rockwell’s career with the Post lasted 47 years.
Fee: $16,000 for a time period of eight to twelve weeks, plus shipping & insurance
Contents: 323 original tear sheets (including one composite), 6 decade panels, 14 ½” x 11 ½” x 1 ¼” plus introductory and biographical panels 20” x 16” x 1 ¾” and photograph panels 19” x 15” x 1 ¾” with one no photography sign 14” x 11” 1 ¾”
Shipping: 6 crates, each crate weighs 325 pounds, dimensions 41” x 50” x 22” or 63” x 38 ½” x 25 ½” depending on availability and one box (approximately 40 pounds and 24 ¾” x 18 ¼” x 27”)
Insurance: Borrowers will be responsible for insuring the exhibition while it is in their care both during transportation and while on display.
Security: Moderate, security hardware required
Environment: Light level—10-foot candles, humidity—50% plus or minus 5%, no direct sunlight
Space: hang 4 up, 920 sq ft or 100 lf
Speaker: Available upon request. Fee, lodging and transportation costs additional
